Snowsky Salt Industry Group Co., Ltd. (hereinafter referred to as "Snowsky Salt Industry") was established on December 16, 2011. It is the first modern joint-stock company in the national salt industry that integrates production and sales, and is a cross provincial joint venture. Since its establishment, the company has focused on the production and sales of salt and salt chemical products. Its main products include edible salt, industrial salt, mirabilite, soda ash, ammonium chloride, caustic soda, hydrogen peroxide, etc. On March 26, 2018, Snowsky Salt (stock code: 600929) was successfully listed on the Shanghai Stock Exchange, known as "the first share of China's salt reform".
The registered trademark of the edible salt brand "Snowsky" has been rated as a well-known trademark in China, and the company has been rated as the most socially responsible listed company in 2021, one of the top 500 Chinese brands in 2022, a national commitment to quality, service, and reputation, and one of the top 100 Chinese brands loved by consumers. The official edible salt for the Hangzhou Asian Games and the designated salt for the China Cuisine Association competition have been selected as "national brands", with a brand valuation of 6.074 billion yuan. On April 30, 2021, Snowsky Salt Industry launched the first high-end sub brand "SongTai 997" in the Chinese salt industry, and Yu Hewei officially became the spokesperson for the "Snowsky" brand, starting a new era of high-quality development in the Chinese salt industry. In 2023, Snowsky Salt won the first place in the salt category of China Customer Satisfaction Index.
With total assets of more than 10 billion yuan, the company has 6 national salt production enterprises, including Xiangheng Salt Chemical, Xiangli Salt Chemical, Xiangyu Salt Chemical (Sote Salt Chemical), 92 Salt Industry, Hebei Yongda and Xuetian Technology, 6 regional companies in Hunan Province and 27 branches outside Hunan Province. In the future, the company will focus on advantageous resources, strongly occupy the mid to high end market, continue to enhance brand awareness and reputation, and build Snowsky into a national high-end salt leading brand. While deeply expansion of the domestic market, the establishment of import and export trading subsidiary to expand overseas markets, and actively layout the countries and regions along the "the Belt and Road", products are exported to East Asia, Southeast Asia and Africa.
After years of development, the company has formed a technology innovation system with enterprises as the main body, market orientation, and a combination of industry, academia, and research. It has established a team of innovative technology talents and accumulated profound technological advantages. As of now, the company has exceeded 300 patents, participated in the development of 3 industry standard, 8 group standards, 6 local standards, and formulated 45 enterprise technical quality standards; promote product innovation and develop over 50 new products in four major series.
The company adheres to the enterprise spirit of "melting oneself and benefiting society", inheriting high-quality products with "craftsmanship", and bringing safe, green, and healthy salt to consumers. During the 14th Five Year Plan period, the company will extend and strengthen the chain of its core business salt and resources, proposing the strategic goal of achieving the "new three major transformations", that is, transforming from regional companies to national companies and entering the international market; transforming from a development pattern of two main industries to a new industrial pattern of "focusing on resources, taking salt as the axis, integrating three wings, and driving two wheels"; transform from traditional state-owned enterprises to domestic first-class modern enterprises.
Snowsky Salt·Official Edible Salt for the Hangzhou Asian Games
China Brand TOP 500
Designated Salt for China Cuisine Association Competition
Honorary Awards
In July 2023
In March 2023
In January 2023
In 2022
In 2022
In 2022
Corporate Mission
Leading industry development, enriching and healthy people's beautiful lives
Everything the company does must start from meeting the growing needs of the people for a better life, closely adhere to people's pursuit of improving quality of life and a healthy life, grasp the pulse of social progress, and achieve the value of the company's existence by continuously providing rich products and medical health problem solutions, becoming a modern health industry group that is highly respected and trusted by customers.
Enterprise Spirit
Melting oneself and benefiting society
The company is committed to leading the development of the industry, enriching and healthy people's beautiful lives. Only with the quality of melting oneself with "salt", can we achieve this through continuous dedication and long-term hard work, and surpassing ourselves. Integrate the company into the market, integrate products into daily life, be close to market customers and people's homes, improve quality of life, benefit social development, promote industry progress, and shape a strong, honest, responsible, and high-quality image of Hunan Salt Industry.
Core Values
Customer First, Struggle First, Innovation as the Source, Quality as the Soul, and Value First
To achieve sustainable long-term development in market competition, a company must follow the mind of the market and understand the logical relationship between the company's "reasons for existence, behavioral orientation, development path, and ultimate goal".